Anastasiia Chudnovska is Lead UI/UX Designer at Merge Rocks. Her work centres on how people find information, move through a product or website, and test a proposed structure before it is treated as final.
Her academic work, “UX Design Project of B2B Website for Enics”, documents information architecture, navigation, user-centred design, prototyping, and iterative validation. It provides a detailed account of the research and structural decisions involved in shaping a B2B website experience.
Anastasiia covers the decisions that precede visual polish in a complex B2B product or website: what information people need, how navigation can support that need, and how prototypes can expose unclear paths. Her perspective connects early research with a structure that a team can test before committing to the final interface. The emphasis is on information, navigation, and validated paths through an experience. This focus is especially relevant when dense content or competing user needs make a seemingly simple page difficult to organise.
