
Website upgrade services for B2B and SaaS companies
Make your website better without starting over
Your website can attract visitors and still make it difficult for them to become customers. We improve the design, mobile experience and calls to action that guide them toward an inquiry or signup. We use SEO to bring the right visitors to your site and motion to help them understand your offer once they arrive.
- Website projects we’ve worked on
- 50+
- Conversions after a website upgrade
- 2×
- How clients rate us on Clutch
- 4.9/5
- Clients choose us for what’s next
- 80%
Choosing you shouldn’t take this much effort

What you can get when working with Merge
UI/UX redesign
SEO-optimization
Development optimization
Motion design
Metrics improvement
Our design experience
At Merge, we've worked on various digital projects in various industries that highlight our motion design expertise. Here are some of the best examples from our portfolio.
What our clients say
Video testimonial from David Kemmerer
Our approach
Here’s our approach to transform your existing website into a high-performing asset:
Why choose Merge?
(FAQ) You might be wondering:
A website upgrade is the process of improving the existing design, functionality, and performance of a website without completely rebuilding it from scratch. Unlike a website redesign, which involves creating a new website from the ground up, a website upgrade focuses on optimizing and refining the existing website to better meet the needs of its users and owners. Our website upgrade services aim to enhance the website's conversion elements, search engine optimization (SEO), development, and overall user experience.
Upgrading your current website allows you to enhance what's already working while addressing areas that need improvement. It saves time and resources because you're not starting over. An upgrade can improve your site's performance, user experience, and search engine visibility without losing the brand identity you've built. It's a practical way to boost results without a complete overhaul.
Effective CTAs guide your visitors toward taking desired actions, like making a purchase or signing up for a newsletter. By refining these elements, you make it easier for users to engage with your content and services. Improved CTAs can lead to higher conversion rates, turning more visitors into customers or subscribers, which ultimately benefits your business goals.
SEO optimization involves adjusting your website to rank higher in search engine results. This includes improving site speed, using relevant keywords, and ensuring your site is mobile-friendly. An SEO-optimized site is easier for search engines to understand and recommend to users, which can lead to increased organic traffic and better visibility online.
Motion design and micro-interactions add subtle animations and responsive elements to your site. These features make your website feel more interactive and engaging. They can guide users' attention to important information, provide feedback on actions (like button clicks), and create a more enjoyable browsing experience, encouraging visitors to stay longer and explore more.
The timeframe for an upgrade varies depending on the scope of the improvements needed. Typically, it can take anywhere from a couple of weeks to a few months. We'll assess your website and provide a realistic timeline before starting. That way, we balance efficiency with thoroughness to deliver quality results.
Yes, part of our upgrade process focuses on optimizing your website's performance, which includes improving loading speeds. Faster websites provide a better user experience, reduce bounce rates, and can positively impact your search engine rankings. We optimize images, code, and server settings to help your site load quickly.
More people are browsing the internet on mobile devices than ever before. A mobile-friendly website ensures that visitors on smartphones and tablets have a smooth experience. This can lead to higher engagement and conversions from mobile users. Also, search engines like Google prioritize mobile-friendly sites in their rankings, so it can improve your visibility.
We use a combination of tools and best practices to test and measure your website's performance before and after the upgrade. This includes checking loading times, responsiveness, and user engagement metrics. We'll provide you with reports and are committed to making adjustments as needed to ensure you see real improvements.
Not at all. We aim to make your website as user-friendly as possible. After the upgrade, you should be able to manage daily tasks like updating content or images without needing technical expertise. If you do have questions, we're here to provide guidance and support to help you feel comfortable managing your site.


