Website upgrade services for B2B and SaaS companies

Make your website better without starting over

Your website can attract visitors and still make it difficult for them to become customers. We improve the design, mobile experience and calls to action that guide them toward an inquiry or signup. We use SEO to bring the right visitors to your site and motion to help them understand your offer once they arrive.

Website projects we’ve worked on
50+
Conversions after a website upgrade
2×
How clients rate us on Clutch
4.9/5
Clients choose us for what’s next
80%

Choosing you shouldn’t take this much effort

Choosing you shouldn’t take this much effort

Interested visitors can leave when it’s hard to find a way to get in touch or sign up. We put calls to action alongside the information people use to decide and simplify the forms behind them, keeping the parts of your site that work. If the whole structure needs rethinking, we’ll recommend a wider redesign.

Your business has changed, but the website still explains the offer you launched with. Buyers can miss a reason to choose you. We help startups and established teams update those pages with clear examples, adding motion where seeing a feature in use makes it easier to understand.

On a phone, visitors may have to zoom in to read your offer or struggle to complete a form. We rework those layouts so the information is readable and the controls are easy to use. If loading delays get in the way, we trace the cause and fix it.

People searching for your service may still miss the page that explains it. We check how well the page answers those searches and whether technical issues are limiting its visibility. We then improve the content and fix the on-site issues we find, helping the right people discover your offer and decide whether it fits their needs.

What you can get when working with Merge

We offer a wide range of design services to meet the diverse needs of various companies:

UI/UX redesign

SEO-optimization

Development optimization

Motion design

Metrics improvement

Our design experience

At Merge, we've worked on various digital projects in various industries that highlight our motion design expertise. Here are some of the best examples from our portfolio.

Salon Tonight

Salon Tonight

Salon Tonight asked us to upgrade their website to make it more user-friendly and increase bookings, especially for mobile users. We improved the design, optimized it for mobile devices, enhanced their blog content, and added features to make booking easier.

As a result, the new website received positive feedback, with higher user engagement and conversion rates.

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Alta

Alta

Alta is a top alternative investment platform in Southeast Asia. Their website was outdated and a poor fit for its industry leadership status. We enhanced it by improving the design, fixing technical issues, optimizing for mobile, and making it more user-friendly. The site now looks fresh, runs smoothly on all devices, and better engages its clients.

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WeFight

WeFight

WeFight offers health-related apps and content to help patients manage their conditions. They wanted to improve their website to engage more users and encourage them to use their app. We redesigned key parts of their website, added interactive quizzes, and improved site performance. As a result, increased user engagement, higher conversion rates, and better online visibility.

View case
1/3

What our clients say

“The Merge Development team is very good at what they do. It’s why we’ve continued to use their services even after a year. We plan to work with them for the rest of our business’s life.”

David Kemmerer

CEO & Co-Founder at CoinLedger

“Working with them was awesome. It's the best experience I've had working with a design agency. We were incredibly impressed by the final product!”

Anna Murphy

Director of Marketing at LiveSchool

Charlie Karaboga

“We find their approach to working processes, design, and development very satisfying and that usually only top agencies can provide.”

Charlie Karaboga

CEO & Co-Founder at Block Earner

1/3

Our approach

Here’s our approach to transform your existing website into a high-performing asset:

1

Discovery

We start by evaluating your current website to identify areas for improvement. We first focus on performance metrics and user experience, then technical aspects.

2

Planning

Based on our assessment, we develop a personalized upgrade plan for the most impactful changes that target your specific needs and business goals.

3

Implementation

We then focus on design updates, SEO optimization, conversion improvements, improving technical performance, and adding interactive elements to improve your site's effectiveness.

4

Optimization

After implementation, we monitor and rigorously test the upgrades to ensure everything runs smoothly, making adjustments as needed for optimal performance.

Why choose Merge?

Startup experience

Having worked with so many startups, we understand their unique needs regarding website optimizations and upgrades and the overall design of products and services.

Optimization expertise

Our specialists have extensive experience improving website performance and user engagement while maintaining the existing SEO value.

Personalized approach

We understand that every business is unique, and we collaborate closely with you to make website improvement that better suits your needs.

Proven track record

We've helped numerous clients across various industries achieve their goals through strategic website upgrades and optimizations.

Focus on results

We're committed to actually delivering tangible results, such as increased traffic, better SEO rankings, and higher conversion rates.

Fast turnaround

We work quickly and efficiently to upgrade your website without sacrificing quality or attention to detail.

(FAQ) You might be wondering:

A website upgrade is the process of improving the existing design, functionality, and performance of a website without completely rebuilding it from scratch. Unlike a website redesign, which involves creating a new website from the ground up, a website upgrade focuses on optimizing and refining the existing website to better meet the needs of its users and owners. Our website upgrade services aim to enhance the website's conversion elements, search engine optimization (SEO), development, and overall user experience.

Upgrading your current website allows you to enhance what's already working while addressing areas that need improvement. It saves time and resources because you're not starting over. An upgrade can improve your site's performance, user experience, and search engine visibility without losing the brand identity you've built. It's a practical way to boost results without a complete overhaul.

Effective CTAs guide your visitors toward taking desired actions, like making a purchase or signing up for a newsletter. By refining these elements, you make it easier for users to engage with your content and services. Improved CTAs can lead to higher conversion rates, turning more visitors into customers or subscribers, which ultimately benefits your business goals.

SEO optimization involves adjusting your website to rank higher in search engine results. This includes improving site speed, using relevant keywords, and ensuring your site is mobile-friendly. An SEO-optimized site is easier for search engines to understand and recommend to users, which can lead to increased organic traffic and better visibility online.

Motion design and micro-interactions add subtle animations and responsive elements to your site. These features make your website feel more interactive and engaging. They can guide users' attention to important information, provide feedback on actions (like button clicks), and create a more enjoyable browsing experience, encouraging visitors to stay longer and explore more.

The timeframe for an upgrade varies depending on the scope of the improvements needed. Typically, it can take anywhere from a couple of weeks to a few months. We'll assess your website and provide a realistic timeline before starting. That way, we balance efficiency with thoroughness to deliver quality results.

Yes, part of our upgrade process focuses on optimizing your website's performance, which includes improving loading speeds. Faster websites provide a better user experience, reduce bounce rates, and can positively impact your search engine rankings. We optimize images, code, and server settings to help your site load quickly.

More people are browsing the internet on mobile devices than ever before. A mobile-friendly website ensures that visitors on smartphones and tablets have a smooth experience. This can lead to higher engagement and conversions from mobile users. Also, search engines like Google prioritize mobile-friendly sites in their rankings, so it can improve your visibility.

We use a combination of tools and best practices to test and measure your website's performance before and after the upgrade. This includes checking loading times, responsiveness, and user engagement metrics. We'll provide you with reports and are committed to making adjustments as needed to ensure you see real improvements.

Not at all. We aim to make your website as user-friendly as possible. After the upgrade, you should be able to manage daily tasks like updating content or images without needing technical expertise. If you do have questions, we're here to provide guidance and support to help you feel comfortable managing your site.

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