Steno Health is a home health care software.
StenoHealth wanted to improve and transform the way home health nurses and therapists handle documentation. They wanted an AI-powered tool that simplifies the tedious OASIS forms required in home healthcare. The goal was to gather leads and develop an approachable and trustworthy brand that is not like all the others in the medical field.
1) Our team designed a website that communicates Steno Health’s value to healthcare professionals. 2) We created branding that builds trust and differentiates in the healthcare industry. 3) We also implemented motion design to enhance the user experience.
We began thoroughly exploring the home health industry and analyzing competitors to understand the unique challenges faced by nurses and therapists. Our research helped with our strategy to create a more distinctive brand.
We decided to deviate from the classic medical greens and chose a main darker green and a beige-yellow secondary color, both of which are not typical shades associated with healthcare.
The logo was a centerpiece. It needed to symbolize healthcare and the product's core function. The final design cleverly combined a plus sign, representing medical care, with elements resembling a recording in progress and heart monitoring.
Our team had to translate these complex processes into simple visuals and messaging so that the target audience could understand the product.
For that, we needed to create a video that demonstrated how the product records patient appointments and uses AI to transcribe and populate necessary documentation.
We helped StenoHealth elevate their brand and effectively communicate their product’s benefits through a cohesive and impactful identity. The new logo and color palette reflect their innovation in the medical field, while the animated video brings their solution to life. The smooth website design ties everything together, offering a seamless experience for users.
A special thanks to the StenoHealth team for their excellent collaboration and invaluable feedback throughout the process.
Why choose Merge for your product design:
Building world-class product interfaces
Partnership & collaboration culture
Your conversions & growth is our main focus
Reliable delivery built on experience