Enhance product success with product metrics services from Merge
Improve your product metrics and make your product perform better than ever
Are you struggling with high user churn rates and low retention? Is your product facing low user satisfaction, high bounce rates, or poor conversion and retention rates? How can you transform these challenges into opportunities? With product metrics services, our Merge UX team will help you transform user interactions, driving conversions and engagement.
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Enhancing conversion to paid users
At Merge, we focus on optimizing user experiences and streamlining the conversion process. We do this by using A/B testing and analyzing user behavior to identify and eliminate barriers in the user journey. Our strategies align with user preferences and increase the likelihood of conversion from free or trial usage to paid subscriptions.
Increasing visitors to demo conversion
By analyzing traffic sources and user behavior, we optimize the lead capture flow from the first visit to the demo, enhancing the overall user experience. Our aim is to help your marketing department achieve acquisition targets, creating a seamless experience that encourages visitors to further explore your product.
Enhancing NPS to boost retention and Lifetime Value
You need a high Net Promoter Score for sustained user retention and increased LTV since it’s a key measure of customer loyalty and satisfaction. By employing comprehensive user research, we discover the main preferences of your users. Our strategy then involves prioritizing high-impact features to implement first, directly addressing the factors that influence NPS.
Product and Website Metrics Glow-Up Guide
A collection of tips from our product and website experience, showing you which metrics matter and how to improve them effectively with design, development, and content tweaks.
Metrics overview
Best design practices
Development strategies
Improvement techniques
What you can get
Each of our deliverables is focused on the quality and depth of the work provided by our Merge team, laying a strong foundation for sustained improvement in product metrics:
Our approach
Our four-step approach not only aims to improve specific metrics but also focuses on understanding the underlying user behaviors and product experiences that impact them.
1
Analysis
We begin with a data-driven analysis of your product, identifying areas for improvement, planning, and setting benchmarks against industry standards.
2
Concept stage
Here, we focus on the quick iteration of UX concepts. This stage is about taking baby steps, gradually refining ideas and approaches in an agile manner.
3
Implementation
We collaborate with your team on an agile basis, directly engaging with stakeholders and the development team.
4
Optimization
We track the effectiveness of implemented strategies and adjust based on performance to ensure sustained improvement in your product metrics.
Who can benefit from our product metrics services?
Are you striving to escalate your online presence? Our services are for businesses seeking to transform site visitors into loyal customers. Through proven strategies like A/B testing and enhanced loading times, we help you optimize your website for peak performance. Ideal for e-commerce platforms and businesses with digital storefronts.
Why choose Merge for your product metrics improvement?
Data-driven solutions
We utilize advanced analytics to provide insights and drive decision-making, ensuring results are based on concrete data.
Custom approach
Every business is unique, so we adapt our strategies to meet your specific needs and goals for product metrics.
User-centric focus
Our strategies are designed with the end user in mind, ensuring that improvements in metrics translate to real user satisfaction.
Agile methodology
We employ agile methodologies for quick adaptation and continuous improvement in our service delivery.
Fast iterations
Our team has optimized our UI design flow in Figma and we’re ready to show many concepts for possible solutions.
Transparent communication
We maintain open and clear communication with our clients, ensuring you’re informed and involved throughout the process.
Lox
Merge's intervention with LOX improved its UI/UX, leading to a 90% decrease in churn rate. The redesign, incorporating AI algorithms, simplified invoice analysis and enhanced user interaction. The captivating landing page with a pricing calculator significantly increased engagement and conversions.
View case studyProduct and Website Metrics Glow-Up Guide
A collection of tips from our product and website experience, showing you which metrics matter and how to improve them effectively with design, development, and content tweaks.
Metrics overview
Best design practices
Development strategies
Improvement techniques
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Charlie Karaboga, CEO & Co-Founder Block Earner
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Fariza Mohamedsha, Product Manager at Bureau
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David Kemmerer, Co-founder and CEO at CoinLedger
”The Merge Development team is very good at what they do. It’s why we’ve continued to use their services even after a year. We plan to work with them for the rest of our business’s life.”
Laura Vestal, Head of Marketing at Invisibly
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Caroline Ohrn, CPO at WeFight
”The speed and the quality of work were truly noteworthy. From the initial consultation to the final delivery, their work was efficient and effective in creating a product that matched our needs.”